Lego's iconic interlocking blocks have awed children and adults alike for seven decades. If you loved this article and you would certainly like to obtain additional details regarding amazing lego building sets to consider kindly check out the web-page. Recently, the company has overtaken Ferrari as the most influential brand in the world.
Initially, plastic toys were not well-received by consumers. A lot of shipments were returned due to disappointing sales. In 1954, Godtfred Kirk Christiansen had been promoted to the position of junior managing director and introduced the idea of the toy system.
Ole Kirk Christiansen, a Danish carpenter, founded his own company that made wooden toys, stepladders, and ironing boards in 1932. The company was incorporated under his name and renamed Lego. Lego as a play-on-words reference to the Danish phrase "play carefully."
After the jobs in carpentry dried down during World War II he began making plastic toys. The venture was not a success at first.
In 1947, he bought an injection molding machine and invented the first interlocking plastic bricks. His son Godtfred manage the company.
Ole Kirk Christiansen, a Danish architect, established LEGO in 1932 at his workshop near Billund. The company's name is derived from the Danish phrase leg godt (play well).
He was the first toy manufacturer in Denmark to purchase an injection moulding machine made of plastic in 1947. The company began making simple auto-binding bricks. In 1949, the bricks were changed to Lego and, in 1958, they improved them with interlocking tubes and studs. This was the year Christiansen was killed and Godtfred was appointed the new CEO.
In 1969 Lego introduced Duplo, larger blocks for children younger than. Within the space of nine years, Lego launched the first Minifigures.
Lego bricks have grown to become the most loved childhood toys all over the world. What are they made from? What causes them to hurt when you walk over them?
In 1947, the company moved from manufacturing wood products (ladders and stools) to manufacturing plastic toys. They also purchased an injection molding machine that allowed the production of what would become the famous Lego bricks. They were called Kiddicraft Self-locking Bricks. The bricks were made of the cellulose-acetate polymer used to make eyeglass frames.
A lot of LEGO deliveries were returned in the 1950s due poor sales. Godtfred however was determined to make his plastic bricks be a huge success. He spoke with an international toy retailer and created the current standard system wherein the pieces are glued together.
Minifigures were released nine years later, and became an essential component of LEGO themed sets. Later Lego introduced licensed themes based upon popular films such as Star Wars or Harry Potter.
Since its beginning the fundamental Lego brick has remained the same. Its satisfying clicking coupling system is the reason it has been able to survive and grow over generations of children.
The company also makes several more sophisticated sets, like the Technic line which can be used to build real-looking machines, as well as the Duplo lines, which feature bigger bricks targeted at young children. Additionally, LEGO has kept its finger firmly on the pulse of contemporary culture, partnering with major television and film franchises.
Kristiansen purchased a plastic molding machine in 1947 which changed the company. He purchased a plastics molding machine which enabled Lego toys to be produced in large quantities.
In the year 1969, Duplo, the bigger bricks for younger children was introduced. Later, in 1977 the Technic line debuted, with models geared toward older children that included programmable robots; In 1978, Lego produced its first minifigures.
These little, versatile bricks have saturated the culture of childhood. What are they made of?
With the growing popularity, LEGO began to introduce sets that could be assembled, with all parts included. This proved to be a very loved move as people were enticed to buy sets repeatedly.
In 1969, the company launched DUPLO, larger bricks that were easier to hold for children younger than. In the year 1969, the firm launched DUPLO, larger bricks that were easier to handle for children younger than them.
The company is still flourishing even today, and is keeping its fingers on the pulse. They've joined forces with popular characters like Star Wars and Harry Potter to ensure their products are up-to-date and relevant for new customers.
In 1969, Lego launched the Duplo Series - larger blocks for children. In 1978, Lego introduced the first minifigures with moving legs and arms.
In 1963 in 1963, the LEGO bricks were constructed of ABS plastic, not cellulose acetate. ABS is less prone to deterioration and also holds its color longer.
LEGO creates a variety of games, including retail shops, board games, movies and theme parks.
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